Project Overview
Modern geometric logo design for steel and concrete business – construction company
‘Next Level Reinforcing’ is a specialist company in steel and concrete reinforcement, servicing commercial and residential construction projects. They approached me with a brief to create a bold, professional, and modern logo that reflects strength, precision, and structural reliability.
The design needed to be:
✅ Typographical-first, with a strong emphasis on the name
✅ Geometric and stylized, inspired by steel bars, grids, and concrete frameworks
✅ Modern and scalable, suitable for uniforms, vehicle signage, site fencing, and digital branding
DESIGN CONCEPT & DIRECTION
To visually communicate reinforcement and structural integrity, I incorporated:
⚙️ Angular typography utilizing The font BEYNO – with reinforced line segments, symbolising steel rebar and construction grids
⚙️ A minimal geometric icon, functioning both independently and as part of a wordmark – in this case an arrow
⚙️ A monochrome and metallic-ready palette, allowing flexibility for engraving, welding stencils, vinyl print, and embroidery
The result is a clean, industrial-grade logo that stands strong across both digital and physical applications.
Tools & Deliverables
| Deliverable | Details |
|---|---|
| Primary Logo | Full typographical + icon lockup |
| Secondary Mark | Simplified geometric emblem for badges and favicons |
| Format Package | AI, EPS, SVG, PNG & embroidery-ready file set |
| Colour System | Greyscale + steel-blue recommendation for branding |
‘Need a bold, professional logo for your construction or trade business?
I design strong, industry-ready branding for builders, contractors, and engineering companies aswell…’
